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Our team members are 100 % dedicated to the success of your marketing journey so they handle concept development, logistics, and production. They keep an eye on the world's best marketing approaches in the up-and-coming experience economy era and they answer your questions since the very first moment of your expedition.

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Is Experiential Marketing (Just) An Event?

/ 3 min read

“Events are dead”, declared Salvatore Sagone, head of Bea World, the largest international event festival. The publishing of this remark in Marketing and Media in November 2017 unleashed a torrent of discussion. Event agencies in the Czech Republic began by defending their work, saying it depends on the quality of the event. 

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